Let’s get those bold, beautiful thoughts out of your head, onto the page…
And tap into your dream clients’ inner psyche while we’re at it, shall we?
Do you love reading over-the-top, in-your-face, slimy-1950s-vacuum-salesman copy?
I can hear you saying NO with your whole chest. I happen to agree and I’d bet good money your audience feels the same.
So go ahead. Tell me what you need, and let’s write human, ick-free copy you – and your audience – can feel good about.
Elle managed to get what I do and how I help out of my head and onto the screen.
The Services
Connect + Convert Campaign
Sales Page + Email Sales Sequence
From $3200 USD
Compelling copy for your masterclass, program, or course that connects with and converts the right people… So you never have to launch to crickets again.
What you get:
01. Conversion Strategy Session
02. 1 Long Form Sales Page
03. 6 Email Sales Sequence
04. Integration of SEO Keywords
05. Up to 2 Rounds of Edits
06. Implementation Video
07. Live Copy Audit Prior to Publishing
PLUS, a master research booklet you can use in your marketing materials, with:
Brand Voice Analysis Guidelines
Competitive Analysis Highlighting Marketing Opportunities
Voice of Client Research + Messaging Analysis
Optional Add Ons:
> Evergreen copy of your long-form sales page (great if you’re running a promo first)
> Done-For-You SEO Research
The Quintessential Website
5-Pages of Website Copy + Messaging Strategy
From $2800 USD
What you get:
01. Conversion Strategy Session
02. Homepage Copy
03. About Copy
04. 3 additional Web Pages
05. Integration of SEO Keywords
06. Up to 2 Rounds of Edits
07. Implementation Video
08. Live Copy Audit Prior to Publishing
PLUS, a master research booklet you can use in your marketing materials, with:
Brand Voice Analysis Guidelines
Competitive Analysis Highlighting Marketing Opportunities
Voice of Client Research + Messaging Analysis
Optional Add Ons:
> Done-For-You SEO Research
Copywriter In Your Pocket
Full Strategy Retainer Package
Investment from $1400 USD/month
3-month commitment required
- Building your audience
- Increasing your visibility
- Becoming known as an expert in your niche
…it all takes time you don’t have. Work with me on retainer and finally outsource the struggle.
What you get:
01. One-Time Signature Conversion Strategy Questionnaire
02. Quarterly Content Strategy Sessions
03. Monthly Copy for:
- 12 Social Media Posts
- 2 Email Newsletters
- 1 Blog Post
Brand Voice Analysis Guidelines
Competitive Analysis Highlighting Marketing Opportunities
Voice of Client Research + Messaging Analysis
Optional Add Ons:
> Blog Post Upload to your website
Fun. Collaborative. Easy.
What's not to love?
Elle was amazing to work with!
After some major shifts in my business and my ideal client I was struggling to find the right words to reach the right people, but with Elle’s help, she quickly and easily rewrote my website copy AND made it sound like me.
She took the time to get to know me, my goals, my audience, and my industry to really provide quality service. Elle takes all the awkwardness out of tooting your own horn and makes it sound natural and humble while still selling you as the expert you are in your industry.
As a web designer I know how important web copy is for converting visitors to clients, so when it was time for a redesign of my own site, I knew I needed to connect with a writer that specialized in conversion copywriting. Enter Elle! She walked me through my goals, audience, tone, and did in-depth interviews with past clients to understand how I work, and what my exact strengths are.
When she delivered the copy to me, I was blown away by how spot-on and accurate it was to my brand and tone of voice. It was so well thought out and organized, and helped me move from concept to fully fleshed-out design with ease!
On top of her writing skills, Elle was such a calming person to work with – she makes you feel like you’ve known each other for years from the first call. 10/10, would recommend!
Elle is INCREDIBLE to work with!
I truly cannot say enough about her or our work together.
She is not only skilled as a copywriter but what I love most about working with Elle is her ability to listen and truly capture your voice.
She is open to feedback and will do whatever she can to get your copy to a place that not only converts but feels and sounds like you and your business.
Some As for your FAQs
More than one client has gotten their first draft and said, “WOW! You write just like me.” I love to hear it, but it actually takes a lot of effort to write just like you.
By measuring and analyzing your copy with scientific data, I determine your brand voice and writing style, and I’m able to write as though I am you. Which is why you might think you actually sleep-typed (is that a thing?) your copy!
(By the way, if you aren’t happy with how your content currently sounds, your new copy can help you start fresh.)
Once you’ve got your finished copy, you put it to work for you!
If you have the tech know-how, you can input the copy into your landing page template, website, email management system, etc.
Not so much with the tech stuff? Me neither. In that case, you can pass it on to a web designer or Tech VA for input. And if you don’t have one, I can put you in touch with one. As a fellow non-techie, I know a few who can help.
Okay, this one is tricky because – as we’ve established – copywriting is a science in many ways. We rely on certain formulas, techniques, and psychological triggers to create the most compelling offer possible. But it’s also an art, which means it’s not an exact science.
There are just too many variables at play, like
- How strong your market is
- The perceived value of your offer
- How your audience views your brand,
And so on. Which makes it impossible to provide result guarantees. What I can guarantee is that this copy will be more thoroughly researched and more likely to resonate with your ideal clients than any DIY effort could ever hope to be.
Copywriting is usually one-and-done. But that’s not how I like to do things. If we work together on retainer, you’re stuck with a strategic nerd of a copywriting partner.
If you’re having web or sales copy written, you may not need me again. But you will still hear from me when I check in to find out what the metrics are saying about your copy and see if any minor tweaks are needed.
Don’t worry if these packages don’t sound right for you. Bespoke options are all the rage, right? Let’s talk about what you need and create a custom package tailored to your goals!
Skip the FOMO
Sign up for the newsletter and stop missing out on conversion strategies, tips, tools, and resources you can actually use.